Answers:
It is a gimick. Nothing less, zilch more. It makes the drink look extremely rare and sets it appart from other brands.
Other Answers:
In Western Europe gold flakes be used for medicinal porpoises. they had no actual effects but it looked cool and doesn't hurt you so it stuck around.
well, the story of the corn flakes started approaching this, there be this mystical tiger by the name of tony, and tony loved marshmallows but the kids wouldn't stop chasing him to carry his marshmallowy goodness, soooo, he made a cereal that have only flakes made out of corn that kids wouldn't close to, and he skated across his magical rainbow to freedom, but i like corn flakes anyway, why do ask?
Well, In Western Europe citizens are very poor. They own nothing so they thought if they drank little slivers of gold ingots ( and of course they put it within alcohol because all Europeans are drunks) they would **** little gold ingots bricks, and make millions. This never worked, but the drink stuck around.
Source(s):
Alcohol Encyclopedia Volume 12 page 223
it looks cool and the gold ingots is good for you somehow? i say aloud skim it out and make a ring!
Source(s):
http://www.epinions.com/content_63379050116
The gold ingots in Goldschlager is apparently put within so that the tiny specks cut open your throat, cause the liquor in the booze to disolve into your blood stream quicker, thus making you drunk quicker.
I don't know how much truth nearby is in this, but I sure similar to the sounds of it.
Just to make you buy the bottle for the gold ingots flakes.